Trucking Software - The Great Equalizer for Small Fleets
Posted by Chuck Melton on Wed, Sep 14, 2011 @ 03:28 PM
Trucking Software that includes integrated dispatching, mobile communications, EDI capabilities, billing and trip settlements can be the great equalizer for small carriers. Click here to learn more about Horizon Dispatch.
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At Melton Technologies, we have seen a huge increase in interest in trucking software among smaller carriers. We had as many inquiries this summer as we have had in quite awhile. Although some of this interest can be attributed to a more aggressive compliance environment, there are other factors involved in my opinion.
First, regardless of what the media is telling us about the economy, freight seems to be moving. Just today, Transport Topics reported that “The Department of Transportation’s July freight transportation services index rose 3.8% from a year ago, DOT said Wednesday.”
Secondly, the small carriers are realizing that good technology allows them to provide a similar service to the shipping and receiving community as their larger competitors. In many cases, shippers are demanding more transparency. They want optimal transit times, up to date shipment statuses, and EDI capabilities.
A good technology strategy not only levels the playing field for the smaller carrier in the eyes of the shipper, it also can create operational efficiencies by reducing empty miles, increasing billing accuracy, and providing a better environment for drivers. It provides a basis to analyze profitable customers and routes leading to more strategic marketing.
